The microblogging platform Tumblr.com boasts millions of passionate users, making it a social media powerhouse that you just cannot ignore. Tumblr has become an attractive platform for posting audio, images, text, and video content. While it is mainly used as a social media network, there are those who take advantage of its blogging and marketing aspects.
It might not be as big as Facebook or Twitter, but Tumblr is popular on its own; hence, you should explore it as well if you want to gain more traffic to your website or sales pages. So, if you are wondering about how to get traffic using Tumblr, then you have come to the right place. Here are some useful tips for doing so.
#1. Be Simple and Nice
When you sign-up on Tumblr, you will be introduced to a deluge of visual themes. While some are free, others will cost you money. Regardless of which theme you pick, it is imperative that you choose one that is clean and simple.Some of the themes on the platform tend to use overwhelming colors, let alone having a lot of boxes in a single page. Not only will users have a hard time reading, but they will also be discouraged to follow you. So, in other words, your theme must be simple, and your posts streamlined. Your goal is to keep readers engaged and encourage them to visit your page, hopefully on a regular basis.
#2. Direct Users to Facebook and Twitter
It is important that links to your Facebook and Twitter pages are displayed on your Tumblr blog. Since re-blogging is already built-in, you want users to have access to a variety of available media forms.One of the ways to do so is by prominently displaying your social media feeds. Make sure to take advantage of the large community at hand and, more importantly, try to broaden your market to all relevant social media networking sites.
This one right here is, without a doubt, the most significant advantage that Tumblr provides. The moment you follow a particular blog, their posts are automatically streamlined into your own newsfeed to allow you to “re-blog” a post for all of your followers to see.This is an important step to take, especially if you want to gain significant traction.
Interestingly, there is no need to worry, even if you only have a handful of followers. That is because you can still share your posts, and thousands of people will still be able to see them.The more you follow and share other users blog posts, the more likely they’ll follow and share some of yours.For instance, your post is about marketing platforms like Click2sell.co, Clickbooth, etc. Users who are interested in different ways to advertise businesses and products might see and share it (assuming it’s original and provides real value to readers).
#4. Work With All Types of Media
Do not just be comfortable with a specific type of media or post. It is best to take advantage of other media forms so that you can get a diversified submission of content. Doing so will help you attract users of various communities, niches, and preferences. Your first step is to post content related to your business and niche. However, you should not forget about making your post interesting and entertaining. Make sure it really has value for users to take advantage of it.