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Wednesday 24 October 2018
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Ten Tips for a Perfect Logo

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Perfection needs perfectionist. If you wish to create a perfect logo, make yourself a perfectionist first. People at times complain about audience not being attracted to their logo. The problem is with their logo making and thought process behind it. The thoughts they have are not being delivered to the audience properly. You can create a logo through online free logo designs, but you need to know how you need to make your logo attractive and sound appealing to people.

To overcome your logo making issues, here are some tips to help you make a better logo.

  • Take care of the colors

The colors you use in your logo represent what type of business you are and how you deal with your customers. To keep a positive and attractive impact, use colors wisely. Way too bright colors or dark colors can damage your image as a business but again, at times it is suitable to use bright colors.  

However, most of the time people prefer looking at light and soft colors, these colors are an escape for many people. Moreover, it is better to target what people like other than, just randomly using colors.

Also, when you create a colored logo, make sure your looks equally impressive in black and white as well. Because at times, when your logo goes for printing, it becomes expensive and to make it reasonable you need to get it printed in black and white. (The printing material could be T-shirts, scarfs, Caps etc.)

  • Do not be a part of the Cliché

Following what everyone else does is not so impressive. There is no big deal in becoming a follower but the uniqueness lies in becoming a trendsetter.

You have to stand out from the crowd to be different. Do not follow the cliché, make your own identity, and generate your own idea and distinctive logo. If everyone is making logos of circular shape make sure, you make it triangle.

  • Give a sense of ownership

What your audience seek is connectivity and the sense of ownership. You need to provide them with the sense of authority. Make them feel, that the product is for them, and to them. To make your logo, take inspiration from the real life products and creatures. Make your customer or clients feel special through your logo.

  • Keep it simple

Simple is the new glamorous. You need to make things simple but attractive, decent but fascinating. Nothing can beat simplicity and its perks. Form simplification has been the best logotype in the trend list since years and the reason lies in its ability to make an idea look professional.

Keep your logo as simple as possible but make it simply unique. Think of Apple, it is nothing but a simple apple logo but what makes it unique is the bite. The bite makes it iconic to people.

Implement these steps in your logo making and get a complete brand image of your company. Your logo is your identity; it has to be strong, attractive, and pleasing.