Aurasma: An App That Bring Photos to Life.
Autonomy, one of the largest British software companies, has created an application that brings visual recognition to a higher level. The application is called Aurasma. This app works by pointing your camera to a static object, then the camera recognizes the image and pulls a relevant video from its database to match what you are viewing. This comes amazing as it can recognize up to 500,000 images and will be available free of charge.
It comes handy in situations like you are in a store and you want to know more information about the product you are looking at or you simply want to see how their advertising is by viewing a quick commercial.
Instantly, by pointing your smartphone towards the object with the application running, take a snapshot, right then and there you can view the commercial on your mobile device. However, the video isn’t always about commercials, it may sometimes supplement to a newspaper article you are reading, or an action video if you’re reading about a video game.
Truly, this is another milestone in the information sharing era. And definitely, there can be no hints of how many possibilities may arise from this software. We can expect for more of apparent upgrades and innovations. The only limitation is that the iPhone 4 barely has enough processing power to run the application. Probably, we will wait for future lighter weight versions cell phones or wait for the manufacturers to build more powerful phones.
So, for those who are interested with Aurasma, I must say that it is initially designed for the iPhone/iPad, but will soon have an Android support that will come apparently next month.