Samsung Electronics Co., Ltd., a world leader in advanced semiconductor solutions, announced it’s new near field communications (NFC) chip with embedded flash memory. Google CEO Eric Schmidt set the mobile industry buzzing about NFCs when he announced NFC support in Android 2.3, and showed off a little demonstration with his Nexus S at the recent Web 2.0 Summit.
Leveraging a low power design and advanced RF sensitivity, Samsung’s latest chip offers designers a competitive choice for next-generation smart phones with NFC capabilities. NFC enabled devices can instantly establish a wireless peer-to-peer connection and directly handover to Bluetooth and/or WiFi connection for fast, convenient data transmission.
This is an extension of RFID standard. NFC on Mobile phones has many applications such as mobile payments, mobile ticketing, Mobile identity, mobile commerce, Mobile keys such as house keys, car keys, locker keys etc., Just imagine the prospect when NFC is widely adopted. You wouldn’t be carrying around your wallet, credit cards, identity cards, smart cards and keys with you..All you would require is your mobile phone!
Samsung’s new NFC chip is the industry’s first to adopt flash for the embedded memory which allows device designers to easily to upgrade software or firmware. For seamless integration and customer design efficiencies, Samsung also provides a software protocol stack and technology services for antenna design and tuning. Through such features and support, designers can reduce their product’s time–to-market.
The new NFC solution will be displayed at the CARTES 2010 from December 7th through 9th at the Samsung booth 3C 035 in hall 3 at Paris-Nord Villepinte Exhibition Center.
These chips aren’t scheduled for mass production until the first quarter of 2011, so those of us who love playing with new things will have to wait. But, at the same time, it gives businesses more time to get prepped for the coming wave of NFC.
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