Google chief executive Eric Schmidt said Tuesday that ” The Search engines are all about finding the information you want right now, and the next step is to do that automatically – before you even think to conduct that search”.
The next stage of search is a system that will tell users things they didn’t know but are probably very interested, Schmidt said during a closing keynote presentation at the IFA conference in Berlin. One in three queries from mobile phones is now related to things or places in the user’s immediate vicinity, Schmidt said. Google is working on getting closer to “what you really mean” for a particular search.
Schmidt also confirmed that at the Google I/O Developer conference in May, the company said it was planning to release Google TV by the fall.The company has been working with Intel, Sony, and Logitech to develop Google TV as an open platform.
Google TV is designed to give viewers the same search capabilities and video options they have online. For example, a sports fan could find out when a favorite team is playing next by running a Google search on his TV. “Google TV is an ambitious effort to open up the set-top box, just as Google opened up the cell phone with Android,” said Dan Olds, an analyst with the Gabriel Consulting Group. “What Google really is doing is bringing apps mania to the living room by providing a platform that developers can use as a foundation for building new, must-have, functionality.”
There were rumors recently that HTC was prepping a Chrome OS-based tablet, but when asked about Chrome OS tablets, Schmidt said that Google was still sticking with its plan to initially offer the OS on netbooks. “Chrome OS is an operating system which is in early availability and it’s targeted primarily at the netbook space today,” he said. “Because it’s free and open source, people will also use it for tablets. But I think it’s too early to say exactly how it’ll play out. We’re looking forward to the partnership announcements later this year.”